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Love Jacaranda: Building a digital business

In this Fast Forward Masterclass, Christina Close, director of Love Jacaranda, joins Mike Anderson, founder and CEO of the NSBC (national small business chamber), to discuss how to start and run a successful online business.

Key themes:

  • Benefits of an online business

  • Validating your business idea

  • Research, Research, Research

  • Minimal Viable Product - Getting started with few resources

  • Attracting customers online

Christina is also a Digital Transformation Consultant who specialises in establishing digital ventures (in-house digital teams and digital start-ups). Her 20-year career is centered around business transformation, business setup, operations & tools, agile team setup, digital processes, recruitment, instilling servant leadership and implementing agile leadership processes and fundamentals.

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